I’ve built my career around helping global brands create impactful, unforgettable consumer experiences. I started out as an experiential art director, designing large-scale events for MasterCard and collaborating with iconic brands like the NFL, MLB, FIFA, and PGA. As I expanded my expertise, I crafted mobile experiences and art installations for high-profile clients, including the USTA’s US Open and MetLife. Known for my skills in experiential design, I’ve also refined my abilities in digital problem-solving and print design. Currently, I’m a managing senior art director at Blue Buffalo/General Mills, where I’m part of the creative leadership team. I lead StudioB, our internal agency, to create immersive brand experiences, launch retail events, and deliver high-profile projects, including the Times Square takeover for BLUE’s NASDAQ stock offering.